The IGA Advantage
IGA is literally brimming with resources—and new ones are being introduced all the time—but our best and most effective resource is our ability to learn from each other. When we join together to share our unique experiences in independent grocery retailing, we gain the knowledge we need to individually and collectively move our businesses and our brand forward. That’s what our Alliance is all about, and that’s why our IGA Global Rallies are becoming more important and impactful with every year.
The 2011 IGA Global Rally had something for everyone! Check back soon to download presentations and review Rally photos!
Download the Brochure
Download the brochure in PDF form.
Maps & Directions
From beautiful beaches to championship golf courses, you'll have plenty to do in Vancouver! Click here for maps & directions.
Workshops and Speakers
Connecting to Shoppers through the IGA Brand
Working through Retailers, Wholesalers and Red Oval Partners....learn how IGA’s various go-to-market strategies help members of the Alliance connect with shoppers and build customer loyalty while demonstrating the key distinctions of our brand.
Promotion of IGA Private Brand
Dave Bennett - Sr. Vice President Procurement & Private Brands, IGA USA
Bennett and Hauptman, partner at retail research and consulting firm Willard Bishop,
Doug Fritsch - Sr.Vice President Retail & Business Development, IGA USA
Fritsch shares examples of how local community-based marketing and national cause marketing
Jim Walz - Vice President, Marketing Branding & Business Development, IGA USA
Walz introduces IGA’s new digital shopper marketing solution, demonstrating how the program connects retailers with shoppers and launches IGA ahead of the competition in the digital world.
Lessons Learned from a Mouse: Building Communities the Disney Way
Snow, a former Disney executive turned successful author and speaker, shares how Disney uses experience-based opportunities to build successful communities; both within the Disney organization—with satisfied, loyal employees—and in the general public—with legions of happy customers who return every year.
Finding Community: The Experience of Belonging
One of the essential challenges of the Alliance is finding a way to create a community where individuals are working together for mutual benefit. Goelzer demonstrates how the community experience comes to life through quality connections among the many layers of IGA (starting with the owner, store personnel, customer base, neighborhood, city or ad group), and how the strength of that connectedness can lead to an authentic community.
Sansolo, industry expert and author, analyzes current consumer trends, demonstrating how characteristics of the Brand can evolve to become more relevant and create more business for IGA Retailers, Wholesalers, and Red Oval partners.
The Next Frontier
Kelley, architect and consumer behaviorist, demonstrates how retail companies are using new formats and designs to reinvest in their brands. Following Kelley, IGA Retailers share how they have met the evolving needs of their customers through format changes.
The World of Grocery Retailing in China
Zhang shares how his company has built a successful IGA community in China by placing emphasis on people-building and community involvement.
The CPG Customer Connection Solution
McDonald shares how P & G is achieving greater company performance and connecting with customers in new and exciting ways.
Connecting with Your Team
Legge, internationally acclaimed speaker and best-selling business author, talks about the importance of team building and connecting to your teams.
The IGA Spirit - Overcoming Adversity
Love, General Manager of IGA Queensland, shares how IGA Australia Retailers came together to help communities affected by the devastating Australia floods.
Don’t Hide Your Good Works Under the Basket
Kinzey, renowned corporate reputation strategist, demonstrates how publicizing community-based marketing initiatives helps retailers strengthen customer loyalty in ways that go beyond item and price.
How Digital Marketing is Changing the Relationships between Retailers and Shoppers
Lempert, expert in shopper insights, shares examples of how retailers are using digital marketing to enhance their shoppers experiences and increase stores sales.
Awards of Excellence Banquet
Attendees of the 2011 Global Rally will gather at the Awards of Excellence Banquet to celebrate our elite 2011 Awards of Excellence recipients. During the course of the night, we will honor the best practices of exemplary IGA Retailers, Licensed Distribution Center partners and Red Oval Family members from around the globe.
Monday, March 28, 2011 - 6:00 p.m.
For more information on the 2011 Awards of Excellence click here.
© 2011 IGA | 8745 West Higgins Road, Chicago IL 60631 | (773) 693-4520 | www.iga.com